Six Simple Ways to Raise Your Business Profile Blog

Six Simple Ways to Raise Your Business Profile

  • by kim

If you want to position yourself as a thought leader in your industry or your locality there’s some fairly basic things you can do to improve your profile so that you are seen as the ‘go to’ person in your sector.

  1. Website

Make sure your website is up to date, static websites don’t rank well with search engines. You need fresh content from blogs, news and new pages. Prospective customers also like to see that you are active and commenting on trends or contributing useful information to share or download.

Read more “Six Simple Ways to Raise Your Business Profile” →

Blog

Learning to Love the Lens

  • by kim

I have a confession.  I have been using an old business headshot of me across my social media platforms, I mean really quite old…. more than 10 years, because it was the only ‘professional’ picture of me that I liked.

And it was not even a studio shot. It was a press shot that I happened to like and I did not have a high resolution version of it either so I have not been able to use it in leaflets or fliers.

My reluctance at having some new shots done comes, I suppose, from a slight lack of confidence about my looks now I have reached a certain age (50 plus let’s leave it there). However, I have been thinking for quite a long time that I need to get something done and have looked at various local photographers. Read more “Learning to Love the Lens” →

How to Write Good Copy for Websites Blog

How to Write Good Copy for Websites

  • by kim

I look at a lot of websites for small businesses, after I meet people networking or when looking to find clients or local suppliers.

The thing I notice is that most people now have good quality websites, well designed and easy to navigate. However, if you are not at that stage and want to know how to design a great website and keep on top of the costs check out this blog from Brass Comet.

When it comes to content I often think that people could do that little bit more to make their websites appealing to potential customers and help that all-important SEO. Read more “How to Write Good Copy for Websites” →

Posting your event details on social media or websites Blog

#TopTips for Promoting your Event – Part 2

  • by kim

You’ve got an event to promote and you don’t have much of a budget – but that’s not too much of a problem these days with so many on line and social media options.

Following on from my earlier Blog on getting everything in place to promote your event, here’s a few tips of where to promote your event and some posting etiquette. Most of the examples are links.

Read more “#TopTips for Promoting your Event – Part 2” →