Spring Clean your Business with these top tips Blog

7 Top Tips to Spring Clean Your Business!

Well spring has officially started and what better way than to take some time out to implement these Top Tips smarten up your business and get everything shipshape for the year ahead.

  1. Take a Fresh Look at Finances

Are your records up to date? Are you sending out invoices on time and checking if they are paid? Do you have any consistently late payers? I find a simple Invoice Control spreadsheet helps me see at a glance what’s outstanding and how long people take to pay.

If your cash flow is suffering could you amend your payment schedules and terms and conditions to insist on larger deposits or shorten your payment terms?

Would it help to have some accounting software or an App? This could save you time and stress for example by recording your mileage and keeping your personal and business expenses separate.

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What Shall I Blog About? Blog

What Should I Blog About!?

What shall I write on my blog? That’s one of the most frequent questions I get asked by my clients. It can be hard to think of topics every week or month but it helps to keep a notebook and jot down any ideas as they occur. Then try and develop a ‘Content Schedule’ a few months in advance to save that last minute panic.

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Sponsorship – showcasing your business

If you are involved in any sort of charity, voluntary work or put on events you will know all about trying to get sponsorship to boost those all-important funds. Identifying likely partners, putting your case and holding your breath as you balance opportunities against deadlines.

But it’s not just for large corporates. As a small business have you thought about sponsoring an event or a worthwhile cause yourself?

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Reciprocal-MarketingWhats-not-to-Love Blog

Reciprocal Marketing – What’s not to Love?

Reciprocal Marketing is not just another clever marketing trick it’s a proven fact in social psychology. It’s an automatic reaction to repay that favour by responding to positive or kind actions by others with a positive or kind action yourself.

It can work in business as well as in your personal life and it’s probably something you are already doing. You can start encouraging a positive response in others and create brand loyalty for your business just by being open, friendly and welcoming in your networking.

With the increasing use of content marketing and social media it is now much easier to use the Rules of Reciprocity to your benefit.

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